Hollow Rocks: Brand Identity

Complete Visual Identity for Islington's Sports & Social Club | Multi-Sport Branding

Based in Islington, London, Hollow Rocks is a unique destination offering sports training and community games for all levels. More than just a gym, it's a space where exercise meets fun and community spirit. BMD Design was commissioned to create the total visual identity for Hollow Rocks. This comprehensive project included the design of the official club logo and a dedicated series of logos for every sporting activity offered by the club. The creative direction extended to bespoke apparel design and various decorative interior elements, ensuring a cohesive and powerful brand presence throughout the entire Islington facility.
Official Hollow Rocks logo design for London's premier sports and social club.
Hollow Rocks — Official Logo Design, Islington London
Total visual identity and multi-sport branding system for Hollow Rocks Islington.
Total Visual Identity & Multi-Sport Branding System
Bespoke hand-drawn typography and sports emblems for a London-based athletic club.
Bespoke Hand-drawn Typography & Sports Emblems
Premium apparel design and custom textile graphics for Hollow Rocks community gear.
Premium Apparel Design & Custom Textile Graphics
Expert brand positioning and interior decorative elements for a modern social club.
Expert Brand Positioning & Interior Decorative Elements
Heritage-inspired sport logos and artisanal branding for various athletic activities.
Heritage-inspired Sport Logos & Artisanal Branding
Iconic graphic engineering and complete identity system for Hollow Rocks London.
Iconic Graphic Engineering & Complete Identity System
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