Custom Lettering & Hand-drawn Logo | Visual
Identity by BMD Design
BRETT Eyewear is defined by a unique contrast between elegance and raw
performance. Inspired by legendary characters and the spirit of the
70s, the brand offers frames for "Gentleman Drivers" who demand both
style and character.
As a specialist in artisanal branding, BMD
Design (Bruno
Michaud) collaborated on the development of the BRETT logo in
its "handcrafted" version. This project focused on creating a bespoke
hand-lettered identity that reflects the brand's high-end
craftsmanship.
By blending expert typographic engineering with a raw, manual touch, BMD
Design (Bruno
Michaud) helped refine the visual signature that adorns their
premium collections. This intervention ensures that the logo is not
just a name, but a mark of authenticity and technical excellence,
perfectly aligned with the technicality of the frames.
Brett Eyewear — Bespoke Typographic
Signature
Brett Eyewear — Expert Hand-lettering
& Handcrafted Logo Design